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Періодичні видання СумДУ
Маркетинг і менеджмент інновацій (Marketing and Management of Innovations)
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Showing results 1 to 10 of 12
Issue Year
Title
Author(s)
Type
Views
Downloads
2021
Forecasting the Number of Incoming Tourists using ARIMA Model: Case Study from Armenia
Tovmasyan, G.
Article
354317314
1510379274
2021
Priorities of Marketing, Competitiveness, and Innovative Development of Transport Service Providers under Sustainable Urban Development
Borysova, T.
;
Monastyrskyi, G.
;
Borysiak, O.
;
Protsyshyn, Yu.
Article
-1057215535
-41722540
2020
Raising the Effectiveness of Tourism Marketing and Branding: Evidence from Armenia
Tovmasyan, G.
Article
1363856486
919485126
2020
Interconnection of Consumer Behaviour of Different Generations and Marketing Strategy of a Football Club – Experience in Slovakia
Zsigmond, T.
;
Korcsmáros, E.
;
Machová, R.
;
Šeben, Z.
Article
-425239117
-60526565
2020
Innovations in Tourism Marketing: Sharing Economy Platform
Kljucnikov, A.
;
Civelek, M.
;
Krajcik, V.
;
Kmeco, L.
Article
-54576344
-2057245112
2020
Analysing the Demand of Agritourism for International Tourist in Armenia
Tovmasyan, G.
;
Avetisyan, S.
;
Tatosyan, K.
;
Mirijanyan, L.
;
Galustyan, I.
;
Rushanyan, A.
Article
-1135304578
-1826920804
2021
Auditing and Controlling as a Tool for SME Marketing Risk Management
Kupec, V.
;
Pisar, P.
Article
1963386144
-74469983
2021
Marketing, Management, and Financial Providing of Affordable Housing
Ianchuk, S.
;
Garafonova, O.
;
Panimash, Yu.
;
Pawliszczy, D.
Article
566509176
1322684960
2021
Marketing and Management of Innovations in Public Governance as Core Determinants of Trust
Vysochyna, Alina Volodymyrivna
;
Semenov, Volodymyr Mykolaiovych
;
Kyrychenko, Kostiantyn Ivanovych
Article
-1546619838
1222686132
2021
From Marketing to Crisis Management: How Key Messages Changed During Corona Pandemic in Saudi Food Industry
Almutairi, F.A.
Article
-629124934
-144368752
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Keywords
12
маркетинг
4
tourism
4
туризм
3
інновації
2
consumer behaviour
2
innovation
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accommodation
1
affordable housing developments
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affordable housing market
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2020
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2023
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2024